The Top 8 Cybersecurity Trends Superway Is Tracking Right Now
Cybersecurity is defined less by “new threats” and more by structural pressure points: architectural complexity, attacker automation, and shrinking reaction windows. Across endpoints, cloud, IoT, identity, and cryptography, defenders face an uncomfortable truth—control is fragmenting faster than visibility.
Below are the 8 cybersecurity trends Superway is actively tracking, based on real-world incidents, market signals, and second-order effects that most coverage misses.
1. EDR Evasion Techniques

Why Endpoint Security Is Becoming a Cat-and-Mouse Game
What Is Actually Changing
Endpoint Detection and Response (EDR) tools are now table stakes in enterprise security. Ironically, their ubiquity has made them a primary optimization target for attackers.
Modern EDR evasion no longer relies on crude disabling or kernel tampering. Instead, attackers focus on precision bypass techniques, including:
- Direct syscalls to evade userland hooks
- ETW telemetry suppression to blind behavioral analytics
- Userland hook removal to neutralize monitoring
- Process injection variants that mimic legitimate execution paths
- AI-driven obfuscation that mutates runtime behavior
A detailed breakdown of stealth syscall execution bypass techniques illustrates how attackers increasingly operate within OS trust boundaries rather than outside them.
Adoption Reality
- Breakout trend among red teams and state-aligned actors
- Increasingly common in enterprises running CrowdStrike or Microsoft Defender
- Slowly filtering into financially motivated cybercrime as tooling matures
This is not a failure of EDR—but a reflection of adversarial adaptation.
Market Mechanics
EDR evasion thrives because:
- Detection engines rely on predictable telemetry sources
- Endpoint agents must balance visibility with performance
- Many organizations deploy EDR without continuous tuning or threat hunting
The result is coverage without confidence.
Second-Order Effects
- Shift from static detection toward behavioral correlation across identity, endpoint, and network
- Growing importance of memory-based detection
- Increased demand for threat hunting and custom detection engineering
Winners and Losers
Winners
- Security teams actively mapping detections to MITRE ATT&CK
- Organizations integrating endpoint telemetry with identity and cloud signals
Losers
- “Deploy-and-forget” EDR customers
- Teams measuring success by agent count instead of detection quality
Failure Modes
- False confidence from green dashboards
- Overreliance on vendor defaults
12–24 Month Outlook
EDR will remain essential, but standalone endpoint visibility will no longer be sufficient. Detection efficacy will depend on cross-domain correlation.
What Superway Tracks
- EDR bypass technique velocity
- Detection drift over time
- Endpoint-to-identity correlation maturity
2. Healthcare Data Breaches

When Cybersecurity Failures Become Patient Safety Risks
What Is Actually Changing
Healthcare has become one of the most consistently targeted sectors due to a perfect storm of incentives:
- High-value patient data
- Legacy EHR systems
- Fragile operational uptime requirements
- Complex third-party vendor ecosystems
Ransomware groups increasingly tailor attacks to maximize operational disruption, knowing hospitals are less likely to tolerate downtime.
Adoption Reality
- Fully mainstream and accelerating
- Hospitals, insurers, and healthcare vendors are all targets
- Smaller providers remain disproportionately exposed
Healthcare breaches are no longer isolated incidents—they are systemic failures across software, vendors, and identity layers.
Market Mechanics
Healthcare security is constrained by:
- Legacy systems with limited patching windows
- Vendor lock-in and opaque software stacks
- Compliance regimes (HIPAA) that lag real-world threat models
Second-Order Effects
- Rising cyber insurance exclusions
- Increased regulatory scrutiny and fines
- Direct patient care disruption
Winners and Losers
Winners
- Providers investing in zero-trust identity
- Vendors embedding security into EHR platforms
Losers
- Organizations treating compliance as security
- Providers without vendor risk management programs
Failure Modes
- Flat trust models across clinical systems
- Inadequate third-party security assessments
12–24 Month Outlook
Healthcare will remain a prime ransomware target as digital health expands faster than security maturity.
What Superway Tracks
- Healthcare ransomware frequency
- Third-party concentration risk
- Identity compromise pathways
3. IoT Device Security Gaps

Scale Without Governance
What Is Actually Changing
IoT adoption is accelerating across homes, cities, factories, and retail—but security governance has not kept pace.
Common device-level weaknesses include:
- Default or hardcoded credentials
- Weak or absent encryption
- Infrequent firmware updates
- No device identity lifecycle management
As deployments scale, each device becomes a persistent attack surface, not a one-time risk.
Adoption Reality
- Breakout trend driven by ~20% YoY IoT shipment growth
- Particularly visible in smart home, retail, and industrial environments
Market Mechanics
IoT insecurity persists because:
- Cost pressure deprioritizes security
- Devices outlive vendor support cycles
- Responsibility between vendor and operator remains unclear
Second-Order Effects
- Network segmentation becomes mandatory
- Zero-trust principles extend to physical devices
Winners and Losers
Winners
- Vendors offering secure boot and OTA updates
- Enterprises treating IoT as identity-first infrastructure
Losers
- Consumer-grade devices in enterprise environments
- Deployments without fleet management
Failure Modes
- Flat networks
- Orphaned devices
12–24 Month Outlook
Regulatory pressure will rise, but operator discipline will determine outcomes.
What Superway Tracks
- Device growth vs security control coverage
- Patch cadence across IoT fleets
4. Cloud Service Misconfigurations

The Most Persistent Cloud Risk
What Is Actually Changing
Cloud breaches increasingly stem from misconfiguration, not platform vulnerabilities.
The most common issues include:
- Public S3 bucket exposure
- Over-permissive IAM policies
- Unencrypted cloud storage
- Misconfigured network access controls
A comprehensive overview of cloud misconfiguration risks highlights why this remains a chronic issue.
Adoption Reality
- Fully mainstream
- Persistent rather than episodic
Market Mechanics
Misconfigurations persist because:
- Cloud environments evolve faster than human review
- Multi-cloud complexity fragments ownership
- Security tooling often detects but doesn’t enforce
Second-Order Effects
- Shift toward policy-as-code
- Greater reliance on automated guardrails
Winners and Losers
Winners
- Teams enforcing least privilege by default
- Organizations adopting continuous cloud posture management
Losers
- Manual IAM processes
- Unowned cloud assets
Failure Modes
- Alert fatigue
- Shadow infrastructure
12–24 Month Outlook
Misconfigurations won’t disappear—but automation will define maturity.
What Superway Tracks
- IAM permission entropy
- Misconfiguration recurrence rates
5. Deepfake Attacks on Organizations

Trust Is the New Attack Surface
What Is Actually Changing
Deepfake attacks have moved from novelty to operational fraud tools, enabling:
- Voice-cloned executive impersonation
- Video-based social engineering
- Real-time manipulation in remote workflows
These attacks exploit human trust, not software flaws.
Adoption Reality
- Breakout trend
- Accelerated by remote work and AI tooling accessibility
Market Mechanics
AI generation is:
- Cheap
- Fast
- Difficult to attribute
Detection lags generation by design.
Second-Order Effects
- Identity verification shifts from “who” to how verified
- Multi-channel approval processes become mandatory
Winners and Losers
Winners
- Organizations enforcing out-of-band verification
- Executives trained on AI-enabled fraud
Losers
- Trust-based approval workflows
Failure Modes
- Voice-only approvals
- Lack of executive security awareness
12–24 Month Outlook
Deepfake fraud will normalize unless verification standards evolve.
What Superway Tracks
- Executive impersonation incidents
- Human authentication policy maturity
6. IoT Supply Chain Breaches

Invisible Vulnerabilities Embedded at the Source
What Is Actually Changing
IoT supply chains introduce risk before devices are ever deployed through:
- Vendor compromises
- Firmware tampering
- Third-party dependency exposure
An analysis of IoT supply chain security risks shows how little visibility most buyers actually have.
Adoption Reality
- Breakout but episodic
- Regulatory scrutiny increasing
Market Mechanics
Hardware supply chains remain opaque, global, and difficult to audit.
Second-Order Effects
- Firmware integrity verification becomes critical
- SBOMs extend beyond software
Winners and Losers
Winners
- Vendors offering transparency and auditability
Losers
- Black-box hardware suppliers
Failure Modes
- Blind vendor trust
- No firmware validation
12–24 Month Outlook
Supply chain scrutiny will rise faster than remediation capacity.
What Superway Tracks
- Firmware vulnerability disclosures
- Vendor concentration risk
7. Quantum-Resistant Encryption

Preparing Before It’s Too Late
What Is Actually Changing
Post-quantum cryptography (PQC) is moving from theory into standards and pilots, driven by NIST’s quantum-resistant encryption standardization.
The risk isn’t immediate decryption—it’s harvest-now, decrypt-later.
Adoption Reality
- Early-stage, long-horizon
- Mostly pilots and hybrid schemes
Market Mechanics
Migration is constrained by:
- Legacy system compatibility
- Performance tradeoffs
- Lack of cryptographic agility
Second-Order Effects
- Crypto inventories become mandatory
- Long-lived data demands immediate planning
Winners and Losers
Winners
- Organizations mapping cryptographic dependencies early
Losers
- Hardcoded legacy encryption
Failure Modes
- Waiting for “quantum arrival”
- Ignoring data longevity
12–24 Month Outlook
Planning accelerates long before widespread deployment.
What Superway Tracks
- PQC pilot adoption
- Cryptographic agility readiness
8. Zero-Day Exploits in Software

Speed Is the New Advantage
What Is Actually Changing
Zero-day exploitation has accelerated due to:
- Faster exploit discovery
- Holiday and patching delays
- State actor involvement
Guidance on zero-day vulnerability management and detection and mitigation strategies highlights how reaction speed now defines outcomes.
Adoption Reality
- Fully mainstream
- High-confidence threat vector
Market Mechanics
Exploit value scales with:
- Patch lag
- Software ubiquity
- Dark web markets
Second-Order Effects
- Shift toward virtual patching
- Faster incident response cycles
Winners and Losers
Winners
- Organizations with rapid patch pipelines
Losers
- Quarterly patching models
Failure Modes
- Delayed triage
- Vendor-dependent response timelines
12–24 Month Outlook
Zero-days remain a top-tier risk across consumer and enterprise software.
What Superway Tracks
- Patch latency
- Exploit-to-disclosure timing
Perspective
Taken together, these eight trends point to a fundamental shift in cybersecurity: risk is no longer concentrated at the perimeter or in a single control layer—it is distributed across architecture, identity, software supply chains, and human trust. The organizations that will outperform aren’t those chasing every new threat, but those building visibility, adaptability, and decision discipline into their systems. Superway tracks these trends not as isolated headlines, but as signals of where complexity is compounding faster than control—helping leaders anticipate risk before it becomes operational failure.
